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Pink in all its glory

Le rose dans toute sa splendeur

Every year, it takes its place on the top of the podium: the color pink is in the spotlight today at Boutique Lora.

Summer is finally here, and with it comes a colorful trend that delights fashion fans: pink. This soft and romantic color is establishing itself as the must-have color of the season, bringing a touch of freshness to every outfit. But why has pink become the trendy color of summer 2023?

It's THE color of the moment and with the very upcoming release of the movie Barbie in cinemas, we couldn't miss out on... pink. Pink comes in tons of gorgeous shades, each more stunning and trendy than the last. For women and men, it's hard to miss this summer. Discover our selection of pink items available at Boutique Lora in stores & on the e-shop.

So, do you have a favorite item from this selection?


This season, a varied palette of pink shades is emerging. From vibrant fuchsia pink to candy pink, each shade has its place in this summer trend. These different shades allow pink to be adapted to different styles and all personalities. There will be something for everyone!

Featured articles:

The Fabienne Chapot dress

The Des petits hauts dress

The C'est beau la vie pants

Want to embrace the pink trend this summer? Discover how to incorporate it into your wardrobe. For a subtle look, pair a powder pink blouse with jeans or a denim skirt. For a bolder outfit, dare to go for a total pink look by combining different shades of the same color. Accessorize with gold or silver jewelry for an extra touch of chic.


Pink is no longer just for women, and thankfully so! Such a beautiful color that suits everyone for spring-summer, we definitely love it.

Pink is undoubtedly the trendy color of summer 2023. Its evolution as a unisex color, its influence on social media, and its adaptability to different styles make it a must-have choice for fashion lovers. Whether you opt for a subtle shade or a vibrant, bright pink, let yourself be seduced by this summer trend and express your style to the fullest. Pink brightens up summer fashion and promises fresh, dynamic, and bold looks.

The Des petits hauts pants

The Suncoo set (shirt and pants)

The US POLO cap

The Chloé Bobbies wedge espadrilles

The US POLO men's t-shirt

The Petrol Industries t-shirt


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